International Alcohol Advertising Countries

While both Beer Cartel and Brewquets are based in Australia and only ship domestically some of our sales come from overseas for people sending beer or beer gifts to friends and family living in Australia.

When creating a campaign aimed at those overseas searching for beer or beer gifts to send within Australia the following country list can be used. These countries are recognised by Google as allowing alcohol advertising. Some countries do not allow alcohol advertising via Google in their country and so if you add these it may limit the campaign.

Google provides their list here: https://support.google.com/adspolicy/answer/6012382?hl=en-AU#zippy=%2Ccountries-that-allow-such-ads

This reaches up to 1.25 Billion people that may be looking to send beer or a beer gift within Australia.

When creating a campaign in Google using Adwords Editor this list can be quickly added prior to the campaign being posted to Google Adwords.

To do this:

1. go to the campaign in Adwords Editor

2. go to the campaign

3. go to Keywords targeting, then click Locations

4. Click on Make Multiple Changes at the top

5. Ensure only the campaign you want the international destinations added is selected.

6. Copy and paste the countries names and the IDs

7. Ensure the column heads are Location and ID

8. Click next