Brewquets

It’s 3 years from now and Brewquets has just achieved $5 million turn over for the year.

To achieve this we need to:

• • Strong focus on our purpose: Creating gifts that wow the receiver and makes the giver the hero 

  • Be active in multiple markets: NZ/UK/ASIA/AUS/US – strong 3PL relationships in each country + processes to ensure consistent outcomes

  • Strong influences + affiliate program

  • Huge press coverage, airline magazines etc.

  • Wonderful videos – showcasing products and influence the gift has on the person & the gift giver

  • Corporate gifting partnerships

  • Different products a month e.g. golf balls inside each month?

  • Great marketing partner – adwords/FB + social

  • Use Business gifting survey + personal gifting survey targeting mother’s groups

  • Huge brand presence

  • Advent calendar for each market

  • Partnerships with cool companies e.g. iphone/best golf balls in the middle of a beer cake (gimmicky marketing ideas - great for corporate surprise & delight) -  use these partnerships to help drive purchase – NEVER gift vouchers, experiences may be ok 

  • Is it possible to have specialty beers brewed just for beer cake?

  • Recurring sales model

  • Cold freighted option

  • Government grants

  • Call centre/support team – outbound gifting

  • Charity that we give back to B1G1 – giving other people a life/future

  • Database globally – 200,000

• Huge focus on brand and purpose

Beer Cake is the only product that is guaranteed to make you a real gift hero by creating intrigue and wowing the lucky recipient with the gift of a life time.

SEO - do SEO check for Beer Cartel / Boozebud / Gift Sites & replicate